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Modest Fashion Black Friday 2026: Y our Shopping Guide to ANAVA
Black Friday shopping can feel rushed, especially when there are several dates and categories to track. If you are planning modest fashion Black Friday shopping, a simple plan makes it easier to choose calmly.
This guide explains when each stage of the ANAVA campaign runs, what it covers, and how to choose your size before you order. It also highlights three pieces to look at first.
1. Know when each stage runs
The campaign has three stages, and each one has its own timing:
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Pre-Black Friday, : 2 to 8 November: an early look at selected pieces. Use code EARLY35 at checkout for 35% off sitewide.
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Black Friday Week, 9 to 29 November: the main edit across swimwear, activewear and dresses.
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Black Friday, 27 November: the main day of the campaign.
2. See what the campaign covers
The campaign features selected pieces from three ranges:
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Swimwear: swim sets and one-pieces for the pool and the beach.
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Activewear: sport skirts with integrated leggings and a sport jacket.
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Everyday dresses: shirt, jersey and ribbed T-shirt styles for the day and the evening.
3. Choose your size before you order
Sizes vary between brands, so measure yourself before you choose a size. Compare your measurements with the ANAVA size guide, not with your usual size from another brand. Stock can differ by size, so check your size early in the campaign.
How to choose a modest swimwear size
Follow the measuring steps in the size guide, then compare your results with the chart. If you fall between two sizes, read the product page for details before you decide.
4. Look at three pieces to start
These three examples show the range. Regular prices are shown, and Pre-Black Friday prices reflect 35% off sitewide with code EARLY35.
Camila Modest Swimsuit Set with Lia Skirt in Bronze
The set pairs a swimsuit with a Lia skirt, which makes it a good option for a pool day or a resort plan. Its regular price is $255, now $165.75 with 35% off using code EARLY35.
SHOP THE CAMILA SWIM SET IN BRONZE
Modest Sport Jacket in Sage Green
A sport jacket adds a layer for walks or cooler mornings. Sage Green works well with the Muted Plum and Muted Wine sport skirts. Its regular price is $95, now $61.75 with 35% off using code EARLY35.
SHOP THE SPORT JACKET IN SAGE GREEN
Eva Modest Ribbed T-Shirt Dress in Caramel
This dress has a ribbed texture and a T-shirt style, in Caramel. Wear it for a day out, then add a classic bag for the evening. Its regular price is $125, now $81.25 with 35% off using code EARLY35..
Frequently asked questions
When does Black Friday start at ANAVA?
The campaign has stages. Pre-Black Friday runs from 2 to 8 November, Black Friday Week runs from 9 to 29 November, and Black Friday falls on 27 November.
Are Black Friday prices shown in this guide?
No. This guide shows regular prices only, because Black Friday prices are not final yet. Check each product page for the current price before you buy.
How do I choose a modest swimwear size?
Start with the ANAVA size guide and your own measurements, not your usual size from another brand. Compare your results with the chart and choose the size that matches. If you fall between two sizes, read the product page before you decide.
What is the difference between Pre-Black Friday and Black Friday Week?
Pre-Black Friday is the first stage, from 2 to 08 November, 35% off sitewide, using the code EARLY35 at checkout. Black Friday Week follows from 9 to 29 November, and the main day is 27 November. Offer terms vary by item. Black Friday discounts will be displayed directly on the website, with the applicable reduced price shown on each product.
Is modest swimwear included in the Black Friday campaign?
Yes, swimwear is one of the three ranges in the campaign. Check the swimwear collection to see which styles are available in your size.
Can I wear Black Friday activewear for everyday plans?
Yes. A sport skirt with integrated leggings can suit walks and errands, not only workouts. Choose the length that suits how you move, and check the product page for color and availability. Our October guide on modest activewear explains how to choose coverage for everyday wear.
Final Thoughts
Black Friday is easier when you plan ahead. Know the dates, choose a category, check your size and keep a short list. When you are ready, start with the Pre-Black Friday edit: SHOP PRE-BLACK FRIDAY
